Tourism marketing advice, tips and ideas
  • Ideas & how to
  • Susan Briggs
  • Nurture and Grow
  • Ideas & how to
  • Susan Briggs
  • Nurture and Grow

Practical tourism marketing advice
to help you build your business

There's one question that tourism businesses ask me again and again.

What can you do to promote your business most effectively, particularly on a limited budget? 

The good news is that you definitely don't need a big budget to promote your tourism business or destination! The bad news - there's no single activity that will suddenly make your business better known or bring you instant riches. But if you do a few simple things really well, you can build a strong tourism business and increase your revenue. It's all about the right product or service, the right market, and the right marketing messages. 

Creativity and consistency can work better than big budgets. You don't need loads of time to be effective, so long as you're focusing on the activities that count. You don't need to be a technical genius to have an impactful website and social media. ​You just need the right content aimed at the right people at the right time...

That's where I come in. After helping over 8200 tourism businesses and destinations to grow and flourish, I've discovered what works and what doesn't so I can quickly get to the nub of the matter and help make your business better. I'd be very happy if you'd like to pay me to help you, but that's not what this website is about! I get a great deal of satisfaction out of putting my tourism marketing experience to good use, whether that's working directly with businesses, sharing ideas through this blog, or running the Tourism Network online community. 

I hope you'll enjoy browsing the blogs and will perhaps sign up to receive my popular Tourism Knowhow mailings with a fresh batch of ideas and advice into your inbox every Tuesday. 

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Best wishes

Susan Briggs

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Build your business, using my tourism expertise, energy & enthusiasm 

  • practical tourism marketing advice to raise your profile and increase your revenue
  • creation and implementation of marketing campaigns
  • public relations activities and copywriting, including content for websites
  • developing and using local distinctiveness
  • digital marketing, and help to understand search engine optimisation and social media
  • advice and support for visitor attractions, accommodation, food and drink producers, artists, craftspeople and small specialist tour operators

All articles on this site are copyright Susan Briggs, The Tourism Network Ltd 2021
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Email Susan Briggs 

The Tourism Network Ltd, The Old Mill, Millgate, Masham, HG4 4EZ 
Tel: 07768 365591    
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