How to make your business more memorable & stand out from competitors to attract more visitors
This online course will be available for you to access any time from Monday, 16th February until Monday 2nd March.
The series of short videos (watch in order!) are packed with practical tips to help your business, now and in the future. Watch in one go (around 30 mins) or follow a section at a time when you have a coffee break.
Make it easier for potential visitors to choose your business by standing out, and be more memorable so visitors tell others about you. The easiest way to do this is by being special or different.
This short marketing workshop will help you do exactly that! It covers:
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Different ways to differentiate your business
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How to make it easier for visitors to choose you
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Ideas to help your business stand out from the crowd
I've also included a second bonus module to also help you create more impactful business descriptions - something that surprisingly many businesses owners don't do, and yet it's an important foundation for your marketing.
This module asks a series of questions to help you, so make sure you have a pen and paper handy. It's best if you scribble down your responses as you go, because each mini-section builds on the next.
I hope you find it useful.
Susan
Susan Briggs
Make your business more memorable and attract more visitors
This short course is available to access any time from now until 2nd March.
These marketing workshops have been funded by the East Lindsey Investment Fund, and organised on behalf of East Lindsey District Council
Impactful business descriptions, listings and social media bios
There's one thing that every visitor needs to know about your business: what do you actually DO and why should anyone spend money or time with you?
The way you describe your business is really important and potentially very powerful - whether in words, photos, verbally, in an online listing or your social media bio. Yet most of the time we quickly write something and hope for the best...
AI can help you improve what you've written but it doesn't know enough about your business or your visitors to be entirely persuasive.
This brief course will take you through a tried-and-tested process to improve and change the way you talk and write about your business.
It will help you think differently about your business and make your marketing more impactful.
When you start the session, make sure you have a pen and paper handy. It's a very practical lesson and only takes about 20 minutes to watch
