You’ve put everything you have into making your business as good as it can be. You’ve poured in blood, sweat, tears, money, your heart and soul. And then like a slap in the face, you suddenly get a bad review or negative feedback.
I’ve spoken to many tourism business owners who feel really demoralised when this happens. It’s so easy to focus on one bad review, even when all your others are excellent.
It’s even worse when the reviewer is being dishonest or unreasonable. So, what can you do?
Everyone has off-days and it’s unrealistic to believe you can please everyone all the time. Sometimes bad reviews are nothing to do with what you’ve done, but more to do with how the reviewer was feeling at the time and what’s happening in their life. Think about it - if you go out for a meal with a partner in a bad mood, you’re far less likely to think the meal was good. You might be readier to find fault, because that’s how you’re feeling. As a business owner, you have little control over the attitudes of others.
But don’t get too demoralised – the odd bad review can actually be good for business! Really? Yes!
Click here to read more, and find out what to do about bad reviews.
Free tourism marketing advice
Please note: all articles are copyrighted Susan Briggs
Use my tourism expertise, energy & enthusiasm to benefit your business
All articles on this site are copyright Susan Briggs, The Tourism Network Ltd 2020
Email Susan Briggs or call 07768 365591
The Tourism Network Ltd, The Old Mill, Millgate, Masham, HG4 4EZ